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Faculty & Staff - Teaching Faculty

Prof. Elmo GONZAGA

Prof. Elmo GONZAGA

Assistant Professor

Ph.D. (Rhetoric), University of California, Berkeley

M.A. (Rhetoric), University of California, Berkeley

M.A. (Comparative Literature), University of the Philippines


Prior to moving to Hong Kong, Elmo Gonzaga taught media studies at the National University of Singapore. He obtained his Ph.D. from the University of California, Berkeley's Rhetoric Department, with fields of expertise in the visual and spatial cultures of Southeast Asia and the Global South.
 
His book manuscript, Monsoon Marketplace, traces the entangled genealogies of consumer capitalism, media spectatorship, and urban modernity in two Southeast Asian cities, Manila and Singapore. Delving into the archive of print, oral, and audiovisual media, it analyzes representations of important public spaces of commerce and leisure, such as amusement parks, commercial streets, night markets, shopping malls, and movie theaters, which captivated the popular imagination during the 1930s, 1960s, and 2000s.
 
He has commenced work on his new book project, Spirit of People Power: Revolution in the Time of Electronic Reproduction and Circulation, which aims to explore the collective memory and political theology of revolution in the cities of Asia and the Global South. Using the 1986 and 2001 EDSA People Power Revolutions in the Philippines as starting points, the book will inquire into their regional and global affinities and resonances in the cultural history of media representations and reiterations of popular, non-violent uprisings such as the Arab Spring, Occupy Movement, and Umbrella Revolution.
 
His third area of research is focused on how cinematic genres and tropes are disseminated and reconfigured in different milieus. His essay on autoethnographic excess in the global culture industry of poverty porn is forthcoming from Cinema Journal in late 2017.
 
He also curates screenings of world cinema, including the Museum of Contemporary Art and Design (MCAD) Manila's program on the films of Harun Farocki, Jia Zhangke, Rithy Panh, and Mohsen Makhmalbaf.
 
More information about his research and teaching can be found at: cuhk.academia.edu/ElmoGonzaga.